
hi, y'all
Small Business Strategist
I help small business owners organize, delegate, and streamline so they can spend more time on doing what they do best.
I am a co-founder of Kit - we build physical and digital experiences that connect brands to their customers. If you're not a small business, Kit is for you.
I can help with:
Brand decisions
Customer research
Website improvements
Newsletter / email marketing
Customer experience
My process is based in listening: I want to hear what keeps you up at night and what you dream for your business. Then we’ll tackle the small, easy-to-fix things and make plans for the bigger things.I have almost two decades’ experience in branding, marketing, customer research, and digital strategy. In plain English, that means I can help you learn more about your customers, polish up your brand and offerings, and build a marketing strategy that’s easy to stick to (and that works!).
human connection
I love talking to other consultants, strategists, researchers, or entrepreneurs. If you'd like a few moments of genuine connection, don't hesitate to reach out.

they / them
I am a copywriter, turned UXer, turned researcher and strategist - with almost 20 years in marketing, customer experience, and business growth. I know how to find what makes your business unique, uncover your audiences' needs and motivations, and plan your way forward to reach your goals.
Fun Facts
I was raised in the South, so cornbread and whiskey run in my blood.
I've been a beekeeper for 4 years. I can talk about bees all day!
I gave a workshop on accessibility at the Cannes Creative Festival in 2023.
My top 5 Strengths Finder strengths are: Learner, Connectedness, Relator, Intellection, and Input.
I got my blue belt in jujitsu in 2024.

that's all for now!
I moved my website from Wix to carrd.co and will slowly be adding features like the blog and resources as I figure out carrd. If there's something you would like to read - an article, a case study, etc. - that I might have written, don't hesitate to drop me a line. I might even just write it for you if it's a good enough idea!
I usually respond to emails within 48 hours on business days, but not on weekends because rest is resistance.